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Articles and monthly columns on branding in Asia. Includes brand news and exclusive searches to article databases.

A model that enables any organization to control value and profitability of their brands.

Offers articles and newsletters on marketing, branding, communications and related skills.

Sample items and discussion area related to institutional branding around urban street culture. Moderated by the staff of Howe Creative agency.

Book providing executives with a managerially relevant framework, and strategic perspectives on marketing and brand positioning.

Brand and product positioning method developed by Mark E. Smith, positioning consultant.

Marketing and promotional services in merchandise and image coordination.

Positioning and repositioning of existing brands.

A quarterly electronic newsletter on the strategies and tactics of naming. Contains many articles, clearly indexed and easily downloaded.

Concentrated one-day program designed to generate naming possibilities for any product, service or company.